The Pocket Chef is here to transform the way you shop, eat and plan your meals. Based on your likes and dislikes, household set up, dietary requirements, time and budget, we will send you five recipes a week, along with a shopping list to make meal planning and cooking a breeze.

We will always consider how to keep food waste to a minimum, ensuring that your fresh ingredients get used throughout your weekly meals, and if we can't do that, we'll offer suggestions on using them up in lunches or other ways.

If we ask you to buy a new or slightly unusual ingredient, we will let you know what it is, perhaps some interesting history, and all the things you can do with it. We will also keep a virtual store cupboard for you, making sure we use your store cupboard ingredients in future recipes.

In addition, we're on hand to answer all of your food-based questions. Can't get hold of a certain ingredient? Let us know and we'll offer a substitute. Really fancy a certain dish? We can send you the perfect recipe for it, and build your week's meals/shopping around it. Entertaining next weekend and want something impressive but easy? We can help with that too. Or perhaps you have stuff in your fridge that needs using up. We can send you recipes or ideas off the cuff to help with that too.